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FOR IMMEDIATE RELEASE CONTACT:
Samantha Krepps
(717) 234-8886 x158
skrepps@pavone.net

EQUAL® TIRE PERFORMANCE CREATOR
INTERNATIONAL MARKETING, INC. UNVEILS NEW WEBSITE
Downloads, promotional aides, distributor info headline new online offering

CHAMBERSBURG, Pa. (October 25, 2004) - In an effort to better serve its customers and nearly 300 distributors nationwide, International Marketing, Inc. (IMI) has upgraded its online presence with the launch of an expanded corporate website (www.imiproducts.com).

IMI President Bob Fogal, Jr., describes the site as “a new chapter” in the company’s 31-year history of superior customer service. This is the first of many future steps toward a more streamlined and informative IMI web presence,” said Fogal.

Among the site’s newest features are an enhanced distributor locator and an updated pressroom featuring news releases and links to industry articles. Distributors can also view and order in-store promotional materials or download technical service bulletins, material safety data sheets, quantity charts and application guides for IMI products.

Customers can learn more about EQUAL Tire Performance – a dry, granular polymer that provides superior overall vibration reduction for tire and wheel assemblies – thanks to expanded options including a product overview, installation instructions, frequently asked questions, and testimonials. A video demonstration of how EQUAL works is also available. Expanded information and options have also been added for IMI’s wheel refinishing systems, tire sealants and conditioners, and its AUDIT, SNAPSHOT, and QUICKSHOT tire management survey systems.

International Marketing Inc. (IMI) is a 31-year old company based in Chambersburg, Pa., that develops and markets tire and wheel maintenance products and equipment worldwide. For more information about IMI, EQUAL, or any of the company’s line of products, including a listing of distributors, visit www.imiproducts.com or call 1-800-233-7086.

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