Position title
Marketing Coordinator
Description

IMI is seeking a Marketing Coordinator to be responsible for supporting marketing and business development initiatives. From day one, this individual will contribute to existing marketing programs while assisting with the development of new initiatives aligned to company goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, trade show and event planning, branding, advertising, and promotional materials. The Marketing Coordinator must be a collaborative, highly organized, detail-oriented individual with strategic thinking capabilities who can effectively connect with others to deepen overall brand engagement while demonstrating the honesty and integrity of IMI’s core values.

 

General Expectations: Adhere to and demonstrate core values.

Drive: IMI employs individuals who have a clear passion for our business. We take action and are accountable to bring together all the efforts necessary to meet the challenge. We work hard and are highly motivated to both succeed and help others do the same.

Joy: Being JOYFUL is a choice. We gain our JOY through creativeness, service, and a single-mindedness to see others prosper. IMI teammates are full of enthusiasm, positive energy, and fun.

Humility: We believe that HUMILITY is a strong foundation of all our relationships. Humility is treating everyone with respect and not seeing ourselves as better or higher up than anyone else. Rather, it is being able to deal with everyone on a shared, equal level, without prejudice.

Grit: Courage. Resilience. Excellence. Conscientiousness. These are inner strengths that characterize IMI employees, individually and collectively. Whenever faced with a challenge, we take initiative to bring about positive results.

Others First: Our success is a shared success, and only comes when we take care of OTHERS FIRST. By focusing on, caring for, and meeting the needs of others before our own, we will achieve our individual and collective purposes – both in business and in our personal lives.

Experience
  • Bachelor’s degree in business, marketing, communications, or related field. Equivalent experience will be considered on a case-by-case basis
  • Past work experience as a marketing coordinator or similar role with B2B experience preferred.
  • Demonstrated knowledge of traditional and digital marketing tools.
  • Strong written and verbal communication skills to articulate clearly with internal and external partners.
  • Excellent interpersonal skills for representing brand image in public, during events and demonstrations, and while participating in trade shows.
  • Demonstrable experience successfully managing multiple projects simultaneously.
  • Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint, and Adobe required. WordPress and NetSuite (CRM) are a plus.
Responsibilities
  • Plan and manage meetings, events, conferences, and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and materials, handling logistics, and booth set up/tear down.
  • Assist in creating and managing marketing content, including but not limited to blog posts, social media updates, email campaigns, and other materials.
  • Assist in creating and ordering marketing collateral such as but not limited to brochures, flyers, and promotional materials.
  • Conduct necessary research and prepare reports by identifying, collecting, analyzing, and summarizing data including but not limited to competitors.
  • Support the marketing plan and strategy by assembling and analyzing various marketing activity reports and metrics for measuring program success, setting objectives, planning, and organizing presentations, and updating calendars as assigned.
  • Maintain a directory and inventory of marketing materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed.
  • Continually suggest creative ways to increase brand awareness.
  • 10% travel required for industry tradeshows.
Job Benefits
  • Competitive pay with profit-sharing bonus program
  • 401K with strong company match
  • Paid Time Off and paid holidays
  • Affordable and robust medical, dental and vision insurance
  • Short-term & Long-term disability coverage
  • Life insurance
  • Employee Assistance Program
  • Health club membership
  • Company laptop, office supplies, and accessories provided
  • Mobile phone stipend
  • Corporate credit card for business expenses
  • Paid TSA Pre-check for expedited
Employment Type
Full-time
Job Location
3183 Black Gap Rd, Chambersburg, PA, 17202
Date posted
February 5, 2024
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