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Home » Why IMI


We are pioneers of the open road, fueled by finding proven ways to make your fleet safer, smarter, and more productive at every turn.

We have given ourselves a clear mission: increase profitability for commercial transportation service dealers, fleets, and OEMs. To us, that means developing solutions that define our industry and putting those solutions to millions of miles of scientific tests at every stop along the way.

We are constantly looking for new and better ways to build tire, wheel, and fuel preserving solutions. That’s how we develop products like IMI EQUAL FLEXX, which takes a different approach to tire wear and balance – and outperforms existing solutions.

Technology, teamwork AND trust

When you need a partner who understands the challenges fleet managers face every day, rely on IMI. We’re customer-minded, solutions-minded, discovery-minded, and – above all – we are fleet minded. That’s what makes us IMI.


The road that got us here –

EQUAL FLEXX Launches at Reifen

REIFEN MESSE BOOTH Last week, our team was on location hosting a booth at Reifen Messe in Essen, Germany. Reifen is the world’s largest trade fair for tires, featuring exhibitors from 43 countries and a variety of solutions for the tire industry, which provided a...

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