ABOUT EDDIE

Eddie Steffes joined the IMI team in 2025 as our Gulf South Territory Manager, bringing over 20 years of experience in the tire industry, with a strong focus on the commercial truck market. Introduced to the industry by family shortly after college, Eddie quickly discovered a passion for sales — drawn to its fast pace, problem-solving nature, and the opportunity to build meaningful, lasting relationships.

Throughout his career, Eddie has held a variety of roles in sales, operations, and management across retail passenger and commercial dealerships, tire manufacturing, and the tire supply industry. From 2009 to 2014, he managed IMI’s Mid-Atlantic territory and is thrilled to return to the company in a new capacity. His well-rounded background equips him to support customers with practical, results-driven solutions that improve performance and profitability.

Eddie lives in the foothills of the Blue Ridge Mountains, just north of Atlanta with his wife, Lucie, their three children — Ellorie, Calem, and Will — and their Bichonpoo, Simon. When he’s not working, you’ll likely find Eddie and his family at the neighborhood pool, fishing at the local pond, or enjoying a round on the golf course.